BUILD THE VISION. FUEL THE REVENUE
This is not just branding, marketing, business development, or production—it’s full-scale brand architecture, built for business owners or personal brands who are leading, launching, and leveling up. Whether you're starting from scratch or scaling with momentum, we meet you where you are—and move with intention.
For mid-level businesses to corporations, we added a little Fractional CMO service in there for you too - so you can outsource some heavy lifting and focus on what you do best!
Below are comprehensive MAKE IT HAPPEN™ programs that DWJ & Co. offer.
We know that this is an investment. So yes, payment plans are available! Additionally, each package is able to be customized.
THE FOUNDATION
Essential Brand Presence. Fast.
This is for the visionary who needs to go from invisible to influential—quickly. We'll develop a streamlined visual identity that helps you show up polished, consistent, and ready for growth.
Timeline: 60–90 Days
Investment: $15,000+
Includes:
Brand Audit & Competitive Review
Core Brand Identity Toolkit (1 logo, color palette, font system, mini brand guide)
Essential Branding Suite (5 designed assets)
Essential Design Templates (5 social + print-ready templates)
Website Design (up to 4 pages, basic copywriting, forms & email integration)
30-Day Marketing Roadmap
Ad Creative + Digital Strategy Session
1 Custom Marketing Asset (carousel, promo flyer, or email banner)
2 Strategy Sessions (60 min)
Branded Photoshoot
THE PLATINUM
Launch-Ready, Streamlined, and Stunning.
Perfect for someone who’s outgrown DIY and is ready to elevate their brand for a premium presence, digital authority, and consistent visibility.
Timeline: 3–6 Months
Investment: $25,000+
Includes:
Brand Audit & Competitive Review
Brand Identity Toolkit (personal brand + submark/logo variation)
Essential Branding Suite (5–10 brand assets)
Essential Design Templates (15–20 templates for social, email, and brand collateral)
Website Design (up to 6–8 pages, copywriting, forms, video design, SEO)
6-Month Marketing Roadmap
Ad Creative + Campaign Strategy Session
Launch-Ready Visuals (Videoshoot and photoshoot + creative direction)
Monthly Strategy Sessions (6 total)
Event Blueprint
Digital Marketing Strategy + Execution Support
THE ROLLS ROYCE
Your Brand. Fully Built. Boldly Positioned.
This is the top-tier, white-glove experience for anyone building a movement—not just a brand. We build everything—from your positioning to your presence to your partnerships—then manage the rollout so you stay in your zone of genius.
Timeline: 12 Months
Investment: $50,000+
Includes:
Brand Audit & Competitive Review
Premium Brand Identity Toolkit (2–3 logo variations, submark, advanced brand guide, trademark support)
Unlimited Branding Suite (all deliverables based on brand audit & campaign goals)
Unlimited Elevated Design Templates (social, video, email, print, promo, etc.)
Website Design (up to 2 websites- ex. personal brand + business; unlimited pages, full copywriting, SEO, management, and more )
12-Month Marketing Roadmap
Digital Marketing (3-4 platforms, Full Social Media and Email/SMS Content Creation + Execution)
Ongoing Ad Creative + Full Strategy Deck
Ongoing Campaign Strategy + Production (ex. Campaign focused shoots, 4+ commercials, 50-100+ brand photos, recorded testimonials, product/service campaign, full content suite)
All raw content from production delivered
Bi-Weekly Strategy Sessions (12 months)
Press Strategy + PR Placement Support
May Include Print
Full Event Production (2–3 brand activations)
Ongoing Fractional CMO Services
FRACTIONAL CHIEL MARKETING OFFICER (12-MONTH CONTRACT)
Your strategic growth partner—without the full-time overhead.
Our Fractional CMO service is designed for businesses that are ready to grow but need executive-level leadership to guide their marketing, PR, branding, and advertising efforts. Whether you're scaling a company, launching a portfolio of products, or refining your brand presence, we act as your outsourced CMO—providing high-level strategy, implementation oversight, and performance accountability.
This service is ideal for brands who are:
In a high-growth or scaling season
Managing multiple audiences (clients, investors, partners)
Lacking internal leadership to guide a full marketing team
In need of clarity, consistency, and conversion across all channels
Timeline: 12 Month Contract
Investment: $3,500-$10,000/m
Scope of Services
Tailored to your goals. Executed with clarity.
1. Brand Strategy & Market Positioning
Clarify and elevate your brand identity, voice, and value proposition
Develop competitive positioning frameworks to increase market relevance
Ensure brand consistency across all public-facing materials (digital and physical)
2. Public Relations & Visibility Strategy
Collaborate with PR teams or agencies to develop media strategies
Oversee the creation of press kits, thought leadership content, and outreach campaigns
Position executives and company stakeholders as industry thought leaders
Identify and secure speaking opportunities, interviews, and media features
3. Multi-Channel Marketing Strategy & Execution
Design integrated marketing campaigns across web, email, social, and events
Oversee content strategy including blogs, newsletters, reports, and lead magnets
Manage nurture campaigns and funnels for key audience segments
Optimize the company’s web presence (UX, SEO, content updates)
4. Paid Media & Lead Generation
Plan and execute targeted paid advertising campaigns (Meta, LinkedIn, Google, etc.)
Establish lead generation funnels and conversion optimization strategies
Analyze performance and maximize ROI across all ad spend channels
5. Social Media Strategy & Content Oversight
Build a presence that aligns with your brand and audience expectations
Guide content development for engagement, education, and community-building
Manage posting cadence, content calendars, and cross-platform visibility
Oversee engagement efforts to increase trust and authority
6. Marketing Advisory for Teams or Portfolio Companies
Develop best practice playbooks for internal marketing teams
Provide oversight and advisory for creative direction and execution
Vet, hire, or train internal marketing support roles
Ensure brand alignment across multiple business units or investments
7. Communications & Stakeholder Relations
Guide investor, partner, or stakeholder communications strategy
Create frameworks for quarterly reports, announcements, and private events
Develop branded collateral and messaging for investor updates and outreach
8. Data & Performance Optimization
Define and track key KPIs across all marketing functions
Create and deliver executive-ready monthly reporting dashboards
Analyze campaign performance and adjust strategy based on data
Run quarterly strategic audits for continuous improvement
DWJ STRATEGIC CONSULTING RETAINER
This monthly retainer is designed for founders and experts who are ready to stop piecing things together and start building with clarity, confidence, and high-level brand support. Through a white-glove consulting experience, DWJ & Co. becomes your strategic engine—serving as your Business Strategist, Brand Strategist, and Connector, focused on elevating your visibility, refining your brand, and helping you scale with intention.
Timeline: 30-day rolling commitment | Cancel anytime with 14 days’ notice
Investment: $3,500-$10,000/m
What’s Included – Monthly Deliverables
Pre-Session Preparation
Before each call, we ensure the conversation is customized and high-impact.
Client Discovery Questionnaire – Gathers current goals, gaps, vision, and brand identity
Competitor & Market Research – Industry trend insights ( based on session needs)
Ongoing Brand Audit & Strategy– Review of your current branding, messaging, social presence, website, etc.
Weekly 1:1 Strategic Consulting Sessions (4x/month)
Each session is tailored to meet your business where it is and move you forward and includes:
Brand Strategy Clarity – Nail your messaging, voice, and ideal client personas and strategic push to market
Business Positioning & USP – Define what makes you unforgettable in the market
Marketing Strategy Development – Build content plans, social direction, lead-gen tactics
Revenue Growth Planning – Map offers, pricing, monetization, and new revenue streams
Operations & Systems Review – Identify areas for delegation, automation, or streamlining
Mindset & Goal Setting – Align your vision, execution, and leadership mindset
PR & Visibility Strategy
We’ll elevate your public-facing brand for maximum exposure and positioning.
Custom Visibility Roadmap – Support with Bookings, podcast features, press placement, panel invites
PR Pitching Strategy – Develop pitch angles, media positioning, speaker one-sheet development
Relationship Brokering – Strategic intros and media connections from DWJ’s network
On-Brand Presence – Ensure your bios, visuals, and media kits all reflect expert status
Brand Oversight & Content Strategy
Content ideas, brand alignment, and campaign planning
Voice, messaging, and visual guidance to maintain consistency
Reviews of marketing copy, sales pages, or visual assets
On-Demand Creative Direction (2 hours/month)
Use this time for:
On-site Video/Photo directing, Video scripting, content concepts, and IG caption strategy,Offer framework creation or sales messaging,
Product naming, tagline, or campaign theme development, Marketing Assets direction
Post-Session Deliverables
After each session, you’ll receive clear takeaways and tools to stay on track.
Session Recap Document – Summary of insights, action steps, and priorities
Custom Strategy Roadmap – Visual plan of your business & brand growth trajectory
Resource List – Curated connections that assist with our strategy and mission
Key Outcomes
A clearly defined and fully aligned brand presence
Growth in visibility, expert positioning, and opportunity pipelines
Strategic execution strategy without burnout or guesswork
A roadmap for consistent engagement and visibility
Peace of mind knowing your brand and business are being guided with care
30-day rolling commitment | Cancel anytime with 14 days’ notice
CLIENTS FEATURED IN
FAQs
Answers to Your Common Marketing Queries with DWJ & Co.
What sets DWJ Services apart from other marketing agencies?
DWJ Services blends creative solutions with precise analytics to tailor unique, effective marketing strategies.
Can DWJ Services handle both small and large-scale projects?
Absolutely, we handle projects of all sizes with scalable solutions tailored to each business level.
How do you measure the success of your marketing campaigns
We use advanced analytics tools and key performance indicators such as website traffic, conversion rates, and ROI to track the success of our campaigns.
Is social media management important even for B2B companies
Yes, it helps in building brand awareness, establishing thought leadership, and nurturing relationships.
How often will we communicate about the progress of our marketing campaigns
We provide weekly updates and detailed monthly reports, or as per your preference
What is the first step to start working with DWJ Services
The first step is to schedule a consultation to discuss your business needs and objectives